AVOIDING DIVORCE FOR DUMMIES
TRANSMEDIA CAMPAIGN LAUNCH
On May 29, 2023, the film script titled, "Avoiding Divorce For Dummies" participated in what will be known as the authors greatest transmedia campaign ever. It was a peaceful but city-wide immersive campaign that connected audiences and newbies to the author's portfolio website and to her story hub in four simple steps, including the introduction of the protagonist along with several key characters on Facebook, to its intense cliff hanger on Google Voice.
The campaign rewarded each audience willing to complete all four of the campaign's steps with two exclusive gifts, which were presented in an Email Auto-Reply. Across the span of four platforms, audiences were immersed in the fictions and dramatic world for this film.
HER STORY
With zero budget, a lot of time, and a great team who operates in their specific strengths to aid in the planning out of every detail of the "AD4D" transmedia's launch, the author will tell you that positive audience feedback will be a fraction of your success story. On that day and the weeks to follow, the author acclaimed unparalleled results. The author devotes heavy credits to the compelling and clear phase of creating... worldbuilding.
An audience immersive experience is based on their ability to be influenced by a creators world. Remember, a story isn't a great story unless it consists of authenticity and accuracy, which is the result of intrinsic world building research.
To relive the magic, the awe, and the enchanting moment of meeting the characters- the way that the audiences did on that memorable, sunny day of the launch, click on the boxes below in ascending order.